Wella Soft Color 28 Blue Black

Wella Soft Color 28 Blue Black is a demi-permanent, ammonia-free hair colour designed to create a deep black shade with cool blue undertones. It gives hair a rich, multidimensional colour with a subtle blue reflection, while helping maintain a soft and shiny appearance.

The caring formula is enriched with Shea Butter, Coconut Oil, and Aloe Vera, helping nourish the hair during colouring. It provides harmonious grey blending and colour that lasts for up to 28 washes, while Wella states it can provide 90% less hair breakage compared with untreated hair and up to 4 weeks of shine.

Key Benefits:

• Creates an intense blue-black shade
• Provides harmonious grey blending
• Helps leave hair soft and shiny
• Colour lasts up to 28 washes

Key Features:

• Shade: 28 Blue Black
• Ammonia-free demi-permanent colour
• Enriched with Shea Butter, Coconut Oil & Aloe Vera
• Provides radiant, multidimensional colour

Directions for Use:

Mix the colour cream with the developer milk according to the instructions included in the kit. Apply as directed and leave for the recommended development time. Rinse thoroughly and use the conditioning treatment included. Always perform the recommended allergy alert test before colouring and follow the safety instructions on the packaging.

Pack Size:

35ml Colour Cream + 70ml Developer Milk + 2 × 20ml Shine Booster Conditioning Serum